If you buy a pair of green polka dotted shoes that cost $60,
You may only wear them three times a year because they standout so much you won't want to wear them as often. Thier CWY (cost per wear in a year) is twenty dollars. So it is like renting them three different times for twenty dollars.
But if you were to purchase a coveted pair of black Christian Louboutin's for $695, like these
Because they are black and would match with most outfits. If you wore them twice a week for one year the CWY would only be $6.78!! Not only is that a good deal, but it is a great way to justify a new pair of louboutin's once a year!
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